It’s a move that the group has emphasised will deliver an ‘unparalleled, immersive gaming experience’, as Digitain looks to continue its evolution in the new year. 

Edmond Ghulyan, Group Chief Strategy Officer, and Chief of Centrivo Product Solutions, commented: “We are thrilled to introduce the all-new native applications for Centrivo. This marks a significant milestone in our ongoing efforts to provide cutting-edge solutions for our users. 

“The immersive, all-in-one experience across iOS and Android platforms, coupled with innovative features like push notifications and cross-product navigation, reflects our dedication to delivering a superior gaming experience.” 

One of the core ambitions of Centrivo’s native applications is to deliver a seamless, unified gaming experience across both iOS and Android. As well as this, the new application benefits from seamless integration. 

Before the holiday period, Digitain appointed Ghulyan as Group CSO and Chief of Centrivo Product Solutions to expand his senior management role as he takes charge of the firm’s igaming platform. 

Speaking on his expanded role, Ghulyan added: “I am excited to assume this new and more comprehensive role of leading Digitain Group towards its strategic goals and building upon the strong foundations of the Centrvio product solutions for our existing and potential partners to meet the ever-changing demands of their businesses today and for the future. 

“As a business and team, we are well placed to continue to deliver robust, scalable, and highly compliant technology and product solutions for any market and ensure that our partners can focus on building a competitive, unique and highly automated brand across multiple channels and markets.

“With the company’s rapid expansion and ambitious plans for the future, I would like to especially thank Mr Vardanyan for the incredible support during the past six years and for the new opportunity to lead Digitain Group’s Strategy.”

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Lauded as a first for Pittsburgh and the western region of the Quaker State, it follows in the footsteps of SugarHouse Casino, also owned by Rush Street Gaming alongside Rivers, who launched the state’s first such offering at PlaySugarHouse.com.

Stressing that patrons can access BetRivers via mobile, laptop and desktop, registration can be completed anywhere inside or outside Pennsylvania, eliminating the need for an in-casino account set up, with bettors having to be located within state boundaries, and at least 21 years of age, to be eligible.

BetRivers begins with a two-day test period starting today (Tuesday 25 June) from 4pm to midnight, and Wednesday 26 June from 2pm to midnight. 

All bets placed during this period are real-money wagers with complete features and options available, and the only difference being limited hours of operation. 

Pending review and approval from the Pennsylvania Gaming Control Board, a full online and mobile wagering service will commence immediately thereafter.

“This summer marks Rivers Casino Pittsburgh’s tenth anniversary,” commented Bill Keena, Rivers Casino general manager. “We’re celebrating one decade while planning ahead for the next. Full-service online, mobile and in-casino sportsbooks are where the industry is headed, and thanks to our team members, we’re already there.”

On laptops and desktops players need to visit BetRivers.com to get started, while Android users must also visit the website on their mobile devices and download the app to wager. 

Apple users can register using their mobile devices but will need to wager via laptop or desktop computer, with betting from iPhones and iPads set to be available soon.

“It’s an exciting time for Pennsylvania sports fans,” added Richard Schwartz, president of Rush Street Interactive. “With NFL preseason just a month away, game days this fall will be next-level.”

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Joining Diamond Sky Casino, Spin Vegas Slots and Super Scratcher Casino under the DWG banner, the offering is pencilled in to launch across the UK market later this summer.

The company’s fourth free to play brand is said to come complete with a new set of retention and engagement tools inspired by popular social network games such as FarmVille and Island Experiment.

DWG, who has seen over three million downloads of its social casino via Facebook, iOS and Android, is also set to utilise insight from its prior casinos in order to best develop a compelling new range of real money gaming titles.

Through Cash River the firm is striving to introduce a suite of “high quality proven content” to operators, as it makes use of titles that have been validated by millions of players in social and land-based casinos.

Combining a mix of “classic Las Vegas-style slots and video slots,” players are to also have the option to purchase and plant ‘money trees’ that reward coins in various amounts at different times.

Furthermore, consumers can also use gems as a secondary currency to buy more trees or upgrade existing trees, or to access the VIP area to unlock games, coins and premium trees.

Different reward levels on the site and its app are designed to encourage players to return to the game, and to promote in-play purchases.

Troy Zurawski, president and CEO of DWG, commented: “We are thrilled to launch our fourth social casino and are especially proud of our money tree retention mechanism, which gives players the possibility to redeem free virtual currency every few minutes instead of the traditional hourly bonus, proving that money really does grow on trees.

“The levelling-up and VIP system is also unique with different paths a player can take to experience the various worlds in the game, creating an engaging and interactive experience.”

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Lauded as a “milestone agreement” for GiG, who has been developing its sports betting platform for almost two years, Hard Rock is to be one of Atlantic City’s final entries into the Garden State’s sports betting scene.

Making up the new offering is to be the full suite of the Malta headquartered organisation’s services, including GiG Sports Connect, GiG Trader and GiG Goal, with the offering set to be available online at HardRockCasino.com, on mobile via iOS and Android apps, and over the counter or at terminals inside the property.

Robin Reed, CEO of GiG, explained: “I am proud and delighted to have signed this agreement with our partner Hard Rock, our first inroad to sports betting in the exciting US market. It also headlines our continually strengthening partnership with Hard Rock, across our igaming ecosystem.

“It was a highly competitive pitch against the best sportsbooks in the world, all vying to open up the US market. Hard Rock choosing GiG to power its Sportsbook is a clear statement as to the quality of our cutting-edge sports betting services at this very early stage of their roll-out.

“Hard Rock is a strong brand with scale, wide reach and with the same high ambitions as us. We look forward, with excitement, to continuing to support Hard Rock’s expansion and geographical growth.”

Hard Rock, whose NJ online casino recently topped the $1m monthly revenue barrier for the first time, could also be set to target commercial partnerships within the NFL, as the firm is currently two-years into an 18-year stadium naming partnership alongside the Miami Dolphins.

Under the terms of the expanded agreement, there is also potential to expand the partnership to further US states in the future.

Kresimir Spajic, SVP online gaming at Hard Rock International, added: “The forthcoming launch of the Hard Rock Sportsbook in New Jersey, will mark another step towards becoming a significant player in the national and international sports betting and online gaming industry.

“In the past few months GiG has proven to be an innovative, capable, flexible and trustworthy partner. Such qualities together with vanguard sportsbook technology and services enabled GiG to win our New Jersey Sportsbook RFP.

“We are positive that the extension of our partnership with GiG together with “skin” partnerships with leading international operators, will enable Hard Rock Hotel & Casino Atlantic City to reach its ultimate goal of becoming New Jersey’s sports betting and online gaming market leader.”

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Launched on June 28 of this year, a day after the former Trump Taj Mahal property opened its doors to the public, Hard Rock Online Casino debuted within the Garden State almost four and a half year after it saw its first regulated online casino go live.

HardRockCasino.com, offering “an unparalleled online gaming experience and industry-first rewards program,” secured internet gaming win of $1.01m for the month of October, adding to year-to-date figures of $2.4m.

Promising New Jersey residents and visitors a choice of “more than 300 playable slot machines, all your favourite table games, live dealer games and more through the Hard Rock Casino app for iOS and for Android,” the firm also praised its Wild Card Rewards loyalty program.

Offering “first of its kind integration,” players can earn and use their online comps at the Hard Rock Hotel and Casino Atlantic City for luxury hotel rooms, meals at award winning restaurants, tickets to the hottest shows in town and more.

“When we launched HardRockCasino.com alongside our Atlantic City property four months ago, we did so with the goal of creating a fully integrated online and land-based experience unlike any other in New Jersey,” said Kresimir Spajic, SVP Online Gaming at Hard Rock International. “Hitting this milestone so quickly, in such a competitive market, is proof that we are giving players the offers, games and rewards they want when they play online, on mobile or on the boardwalk.”  

This comes after HRI announced it is to ramp up its global CSR initiatives after appointing Paul Pellizzari as vice president of global social responsibility, who is to hold overall accountability for the growing entertainment brand’s social responsibility programmes, initiatives and strategies.

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The first steps towards achieving such expansion comes via the release of a brand new social card game, titled Teen Patti, designed to raise player numbers within the emerging casual gaming market.

Played between four players, who are each dealt three cards face down, as the game progresses, subsequently the pot also grows in value, with the winner being ultimately determined by the player who remains in the game until the completion of the hand, or has the best cards.

Detailed the timing of its new launch, KamaGames states that it comes in a period “when the Indian market is experiencing booming growth, and being currently listed as the fastest growing major economy in the world.

Adding in a media release that “this growth drives an opportunity for the development of more regional based games, to stimulate local player growth and to further diversify the KamaGames gaming portfolio.

“At launch, Teen Patti will no-doubt draw the attention of the existing Indian player base as it is already a very established and popular game in the region.”

Andrey Kuznetsov, KamaGames’ CEO, explained: “As a forward-thinking casual games developer, KamaGames have always strived to offer something new and exciting to our global and regional audiences, and the launch of Teen Patti is a perfect example of this.

“This latest addition to our gaming lineup reflects our ongoing plans to expand our portfolio to include not only social casino games, but also certain social card games which are popular in specific regions.

“It’s an opportunity for us to show how KamaGames is committed to embracing unique and diverse gaming variants from the emerging markets, and popularising them on our own world stage.”

Teen Patti, also available globally on both iOS and Android platforms, originated in India and is hailed as “hugely popular” by KamaGames.

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As a result, MuchBetter is now available as an option to The Stars Group’s millions of active customers in selected markets and on selected brands, through its payment app, which is available for download via both iOS and Android devices.

Amongst The Stars Group brands set to see the benefit of the new deal, are PokerStars, PokerStars Casino, BetStars, and Full Tilt.

In a media release regarding the agreement, MuchBetter details that it is to now provide Stars Group customers “with an e-wallet that protects their information through device pairing, touch ID, dynamic security codes and a transaction review system that ensures only legitimate payments are approved to be processed.

“The modern payment service was engineered to comply with the recent and evolving regulatory environment for online gaming providers, and features a transparent approach to data and use of open APIs – which allows operators to develop on top of MuchBetter’s platform.

“MuchBetter also provides business partners with features such as dynamic customer authentication, innovative pricing that can reduce payment processing fees, instant pay-outs, anti-fraud features and competitive fees.

“With extensive gaming industry expertise across the MuchBetter team, its payments service has been customised specifically for The Stars Group brands, and its diverse customer base.”

Jens Bader, co-founder of MuchBetter, added: “MuchBetter’s business model is to challenge the legacy igaming payments companies, by providing an agile alternative that puts the user experience first.

“Our goal is simple – to provide The Stars Group with the best possible payments service, and to introduce users to our MuchBetter product.”

This news comes a short time after the BetStars brand launched in the New Jersey market, via its partnership with Atlantic City’s Resorts Casino Hotel.

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Launched alongside Kambi, 888’s sportsbook provider across global regulated markets, its 888sport entity builds on a number of US launches which has seen the company extend its inter-state poker capabilities to encompass New Jersey as well as Nevada and Delaware, launch in excess of 200 new games to its Garden State’s casino offering and also introduce live dealer casino titles.

To help spearhead the organisation’s continued expansion strategies across the United States, Yaniv Sherman, 888’s senior vice president and head of commercial development, has relocated to the company’s New Jersey office from this month.

Itai Frieberger, chief executive officer of 888, commented: “The launch of 888sport.com in New Jersey is a major milestone for the company in our ongoing expansion across the regulated US online gaming market, and provides 888 with a unique and truly multi-product proposition, in what is currently the largest regulated US state.

“888 has been committed to developing its position in the US since launching in Nevada, the first regulated US state, nearly six years ago and today we are the only operator with a presence in all three regulated US states.

“We now have our sport, casino and poker products all operational in the US, and are continually developing our proposition, brands and technology to ensure that the group remains exceptionally well positioned to capture the potentially significant future growth opportunities as new regulation allows.”

Complementing its existing 888casino and 888poker brands already established within the state, 888’s recent live dealer casino launch builds on its existing relationship with Evolution Gaming.

Embracing a selection of titles available as part of the extended partnership, the games, which see dealers streamed in real-time from secure casino facilities, can be enjoyed by players across PC, Mac, iOS and Android.

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This move will see the play-money social gaming branch of The Stars Group further enhance its slot focused social casino portfolio.

PlayAGS’ social WLC, a turnkey mobile and web casino solution delivering an interactive social gaming experience, is to be deployed by PokerStars Play through iOS and Android devices and via the web, driving forward the user experience at home, work and on the go.

Lloyd Melnick, director of social gaming at PokerStars, commented: “When we had the opportunity to work with AGS to extend our social casino portfolio, we were impressed with their proven, high-performing land-based content and broad range of non-slots games.  

“Their offering is a good fit with what our existing customers are looking for and we are excited to offer our community of millions of registered players an incredible AGS experience.”

PlayAGS’ social WLC is to deliver a portfolio of 40 land-based and social slot games, alongside a variety of in-app features, such as tournaments, live events, charms, progressive jackpots and VIP status.

Via “highly segmented in-app messaging and push notifications” player relationships can be strengthened further still, targeted promotions and live events offer more monetisation opportunities, whilst it is also detailed that a number of key features will “ensure a solid, secure and long-lasting revenue stream.”

David Lopez, AGS president and chief executive officer, added: “It is an honour and an important milestone in the growth of our AGS Interactive business that The Stars Group, one of the largest online gaming businesses in the world, with millions of registered players, selected us to power their first social casino focused on slot content, following their incredible success in online poker.

“We feel confident that this is just the beginning of our relationship with The Stars Group, as we deliver a large library of proven social and land-based slot content through our social WLC.”

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Changes made encompass a completely new look, including colour scheme and font, as well as the launch of several new features.

Included are tournaments, in addition to a “powerful” search tool that allows players to find their favourite games through a variety of sub categories.

The operator detailed that the various changes made are to allow users to find games in an easier manner, in addition to navigating the site and accessing the new features and tools available.

Codeta also stated that it doesn’t believe in gimmicks, and it’s mantra of “to champion live table games and shake up the status quo” remains very much the same.

Daniel Nilsson, COO of Codeta, said: “Codeta is all about delivering the best live casino experience, and to do that we believe in giving even more power back to our players, which we have achieved through our redesign.

“Codeta is all about the games; we do away with online casino clichés and instead swim against the tide and do things a little bit differently. The redesign allows us to better serve our players, while still standing out from the crowd.”

A number of other slots and table games are also available from NetEnt, Play’n GO, Aristocrat, Novomatic, NextGen and Microgaming amongst others, with live dealer products supplied by Evolution Gaming, NetEnt and Authentic Gaming.

The site is available on desktop, and has also been optimised for play on mobile and tablet devices, on both Android and iOS.

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